Sales forecasting is the process of organizing and analysing information in a way that makes it possible to estimate what your sales will be. This Micro Module outlines some simple methods of forecasting sales using easy to find data. Books containing simple and sophisticated techniques of forecasting sales can be [...]
When was the last time you were delegated to the purchasing officer while trying to close a technology sale? This is a common complaint among technology value added resellers (VARs), and a growing problem as technology continues to commoditize. Let’s face it, computers, networks, and common software applications are no [...]
How many leads have come into your business since the beginning of time that never closed? That is a salient question. Who knows how many, but I bet there are a lot. Whether a small company or a large one with a sales force, the leads that are always best [...]
Andre Bell Where can you find good examples of effective copywriting to use in your own business? In your mail box. Direct mail generates over two trillion dollars in sales annually. That means you are likely to receive offers year round of products or services that move you to want [...]
Sales Require You Get Your Foot in the Door If you are in sales and/or marketing you know one of the most challenging aspects of what you do is getting in front of prospects. Prospects and clients are bombarded constantly with items that promote, market, or advertise what people do. [...]
Part Four of The Cash to Cash Cycle Series The white flag is just a nose away – toward the $1,000,000 in cash savings for your business. So far, in Inventory and Accounts Receivable, we’ve found $250,000 each in cash savings. Then we found another 250K in Sales and Marketing. [...]
When was your last team celebration? Have you been way too busy to bother? Sometimes we get so caught up in day-to-day work that we don’t take the time to step back and celebrate success. Some teams may even consider team celebrations as “silly.” It’s critical to celebrate success if [...]